The Importance of Opening Your Emails

The Importance of Opening Your Emails

OK so yes, we ALL get a lot of spam emails every day, even moreso if you use your email address for any mar ...

10/12/2018

The Importance of Opening Your EmailsThe Importance of Opening Your Emails

OK so yes, we ALL get a lot of spam emails every day, even moreso if you use your email address for any marketing purposes or your email address is public on any website that can be crawled by spammers.

Providers are constantly getting hit with marketing spam and personal emails from past clients that they might want to choose to forget. Not to mention all of those pesky notification emails from Twitter. The result of this is that providers often do not open 80%-90% of their emails.

THIS IS BAD!

For a normal person, who really cares? But for a provider, you are probably missing out on lost work requests or money just sitting on the table, waiting for you to pick it up. For example, we send out an email to clients and providers about once a month to let them know of new features that we release. Last week, we announced a provider affiliate system, where providers can automatically earn money for every potential client that they send to us for client verification. This was HUGE news, as it has never been done before, and basically rewards providers for something that they are currently doing for free! The open rate on this one email? 13%

When talking to a few providers about this issue, they have told me that the barrage of inbound emails is just too much to keep track of. But, there is a very simple solution that can help. Email Rules & Filters.

Built into any email system is a rules and filter system. You can set it up so that inbound emails automatically go to certain folders that you set up, thereby keeping your inbox clean and tidy.
For example, send all of those pesky Twitter emails into a Twitter folder automatically.
Mark incoming emails from GFEDating.com to go into a "money" folder :)

More importantly, any email that comes in about possible business, OPEN IT and READ IT. There is absolutely no reason to leave money on the table if there is a client with his hand out and his hand is full of cash!

Yes, life is stressful and you might be busy with that hair salon appointment, but make that money while you can. It wont last forever...



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